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Create alias

How it works

A thin layer between you and the world.

Incognifi sits between the contact details you publish and the inboxes you actually live in. The friction it adds to your workflow is approximately zero. The friction it removes from your year is meaningful.

  1. 01

    Create an alias

    Open the dashboard. Click "new alias". Name it however you like — by purpose, by listing, by relationship. It's ready in seconds.

    You can also create aliases from a custom domain on paid plans, so the address looks like yours.

  2. 02

    Use it where you would have used your real details

    Marketplace listing, dating app, school portal, quotes form — whatever the situation, the alias is what gets shared. Replies and calls forward to the inboxes and handsets you already use.

    Shared aliases route to multiple recipients, so one address can serve a household or small team.

  3. 03

    Stay in control

    Mute, pause, redirect, or delete any alias at any time. If something starts attracting spam, the fix is one click. If you're done with a job or a season of life, the cleanup is one click.

    Analytics tell you which aliases get used and which never did — handy for spring cleaning.

The architecture

What's happening underneath

Each alias is, technically, a forwarding address — a thin redirect that takes mail or calls inbound on one identifier and lets you decide what happens next. That sounds modest, and in some sense it is. But the value is in the controls layered on top: who it forwards to, when, under what conditions, and whether it stays alive at all.

You never have to migrate mail providers. You never have to log into a separate inbox for the rest of your life. The aliases live above the providers you already trust, and you can take them with you if you change those providers later.

For phone numbers, the same logic applies — a virtual number rings whichever handset you've configured, with rules for time of day, sender, and routing. The number is real (it can be called from anywhere), but it isn't tied to a SIM you carry.

Common questions

How does that actually work?

Where does the mail actually arrive?
In whichever inbox you already use — Gmail, Outlook, iCloud, your own server. Incognifi forwards; it doesn't replace your existing mail provider.
Will recipients see that I'm using an alias?
They see the alias address as the sender, not your real one. If they reply, the reply comes back to the alias and gets routed to your real inbox. Your real address is never exposed.
What about phone calls?
Calls placed to your virtual number ring whichever physical handset you've chosen. Texts arrive both on the dashboard and (optionally) forwarded as email or push notifications.
Can I see what each alias has been doing?
Yes — alias analytics show how much mail an alias has received, who from, and any routing activity. Useful for spotting which aliases have started to attract spam.

Start free

Ready to create your first alias?

Start free in under two minutes — no card, no commitment.

Create alias See how it works